If you haven’t caught on to all the denim love going down lately… pay attention!!

Get a word from Nylon’s August issue and try a little denim on denim styling with the distressed look of our Element Eden Archive denim… boyfriend fit pairs perfectly with feminine detailing and accessories! Get your hands in on the trend at Swell.com

Fashioning the always classic denim has moved into a trend of layering different washes and pieces for a look that pairs perfectly with unique, standout items… The Element Eden Monterey woven button up works like a gem in capturing the look (shown above)! Also try it unbuttoned and tied with a standout pattern bandeau or tee underneath… Our fave? The Panama Bandeau!

Find these beauties all from our friends at Swell.com

Photo courtesy of FOAM Magazine Aug/Sept 2010 Issue

We love Color magazine’s styling of our Raven dress in the Summer 2010 issue… striped long knit sweater and nylon knee highs give a casually unique approach that is still classy, we couldn’t have said it better… try it on and find the dress at Tactics.com

Lovely photo shot by the creative eye of Benjamin Marvin…

From Bali wall paintings near surf huts to philanthropic pieces in silent auctions, Eden Advocate Brooke Reidt is a shining example of what it means to get involved, live out your passions and grow by experience… Most recently she even did a little human art, painting Karl and Groucho Marx quotes on Russel Brand for upcoming June issue of Playboy.  I’d totally dig a tattoo designed by this woman!

Photo by the amazing Art Streiber

Check out the Element Eden Archive denim featured in People Style Watch June/July issue as a fashionably eco-product… why stop there, look at the full line of our sustainably created Conscious By Nature collection, with new pieces for summer!